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Shashi Bellamkonda - Thoughts and Learning

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Social media effective for enhancing existing relationships & reaching new supporters @askdebra

A comparison between small business and non-profits with an analysis

Social media IS effective for nonprofits and small businesses

Both data sets tell us the exact same thing: that social media is actually perceived by those doing it to work! In particular, the top benefits are seen as reaching new audiences and enhancing existing customer/audience relationships.

Most organizations feel that most social media channels are effective for enhancing existing relationships and reaching new supporters. The least effective platforms are MySpace and Linkedin. Blogs, video-sharing, Twitter, and Facebook are felt to be the most effective tools.  The surprise to me is that video-sharing is perceived as highly effective for enhancing relationships.Read more at www.communityorganizer20.com
 

The dream of owning a successful small business still alive in America?

Great article on state of mom and pop business

Amplifyd from www.washingtonpost.com

Where the independent pharmacist counted pills, we see a CVS employee. Where family livestock farms dotted the landscape, we see immense operations run by Smithfield and Tyson. Where the buttonmakers of New York and Los Angeles sold their wares, we see the imported products of Li & Fung. Where our community bank stood, we see Bank of America. Where the local grocer marketed local fruit, we see Wal-Mart. Where the local general-merchandise store stacked jeans, we see, well, Wal-Mart again.

The dream of owning a successful small business is still alive in America and remains an essential part of our national self-image. But along the main streets and rural byways of the country today, in place of countless small businesses supporting millions of families in tens of thousands of communities, the banners of a few giant corporations now fly.

Read more at www.washingtonpost.com
 

Earthquake in Southern Iran - 2010 January 13 10:22:15 UTC) - Google Maps

Wow two event since 24 hours . On thing I found funny was if you searched google for "haiti earthquake" - Google Search you go this http://ow.ly/VZrf but if you search for just the term "earthquake" then Iran is not mentioned. http://bit.ly/6s68Nt URL:  maps.google.com

Can lead generation be the biggest use of Social Media for small biz?

along with this study that eMarketer refers to you should see the Small Business Success Index at http://growsmartbusiness.com. Top take aways from the Adology survey:

Other key findings from the survey:
• “Knows my company/line of business” is the top attribute small business owners look for in a media advertising sales rep. “Delivers what they promi... read more

Amplifyd from www.emarketer.com
But according to the “Small Business Marketing Forecast 2010” from Ad-ology, lead generation is the biggest benefit of social networking for US small businesses, cited by one-half of respondents. Social networks were also considered a good way to keep up with the industry and monitor online chatter about the business.
Ways in Which Social Networking Is Beneficial to US Small Businesses, November 2009 (% of respondents)
See more at www.emarketer.com
 

Many large enterprises such as Ford, HP and Apple Computer started as home businesses.

Do you move out of your house as you grow and become big? Read the Analysis by Steve king of Emergent Research on SmallBiztrends.com.

Amplifyd from smallbiztrends.com

According to the SBA, there are over 15 million home-based businesses in the U.S.  And based on analysis of data from the Network Solutions Small Business Success Index (SBSI) and the SBA, around 6.6 million of these are serious home businesses providing at least half of their owner’s household income.

The home has long been viewed as a great place to start a business.  Lower costs are, of course, the key reason.  Many large enterprises such as Ford, HP and Apple Computer started as home businesses.

A recent SBA study of growth-oriented firms that began operations in 2004 shows that the home continues to be a great place to start.  About half of the growth oriented start-ups surveyed were home-based.  And almost all of these firms were still home-based 2 years later.

Read more at smallbiztrends.com